Laura Lesser – Medium

Laura Lesser

Battle of the supermarket nostalgia

In one corner you have Lidl GB partnering with Martine McCutcheon to celebrate hun culture with “(Ooh aah) just a Lidl bit” and in the…

Oct 9, 2024

Battle of the supermarket nostalgia

Oct 9, 2024

Probably the best hot sauce ad I’ve seen.

And yes, I’ve seen Brooklyn Beckham’s

Oct 7, 2024

An image of a young white guy with dark brown hair sitting in a wheelchair wearing a black Crippling Hot Sauce tshirt. Caption “It’s no the hote sauce that put me in the wheelchair. It’s the cerebal palsy”.

Oct 7, 2024

Advertising Review: FIFA Women’s Football World Cup

As the Women’s World Cup kicked off in Australia and New Zealand, brands are supporting the tournament, its teams and players more than…

Jul 28, 2023

Screen shots of Alessia Russo, Lena Oberdorf and Mary Fowler as they appear in Adidas’ TV advert.

Jul 28, 2023

The decline of Love Island?

Originally published on 23 August on O2’s Workplace

Sep 10, 2021

Shoppable TV — image of Love Island with Boots products popping up on the side eg make up, nail varnish

Sep 10, 2021

The environmental impact of our cluttered inboxes

Everything we do online has a real world environmental impact. From the emails in our inboxes to photos and videos on the cloud, our…

Sep 10, 2021

An illustration in black and yellow of someone in front of a laptop

Sep 10, 2021

What got people talking this week — 5 August

Originally published on O2’s Workplace on 5 August

Sep 10, 2021

The KFC hotel room features a neon sign “it’s finger lickin’ good”, aa House of Harland cushion, a big TV, kitchen, sofas and of course a bucket of chicken

Sep 10, 2021

What got people talking this week — 30 July

Originally published on O2’s Workplace on 30 July

Sep 10, 2021

A Durex giant condom on a billboard

Sep 10, 2021

What got people talking this week — 23 July

Originally published on O2’s Workplace on 23 July

Sep 10, 2021

The Norwegian women’s handball team wear blue shorts and red vests

Sep 10, 2021

What got people talking this week — 16 July

Originally published on O2’s Workplace 16 July

Sep 10, 2021

ITV black and white ad shows players kneeling and caption “together we will never lose”

Sep 10, 2021

What got people talking this week — 9 July

Originally published on O2’s internal Workplace — 9 July

Aug 23, 2021

A photograph of a table laid with 2 chais, a colin the caterpillar cake, 2 colin mini cakes and 2 plates with spoof percy pig naan bread wraps and a menu

Aug 23, 2021

A round up of reactive ads from the Euros

Originally published on O2’s internal Workplace on 5 July

Aug 23, 2021

A round up of reactive ads from the Euros

Aug 23, 2021

What got people talking this week — 2 July

Originally published on O2’s internal Workplace

Aug 23, 2021

Aug 23, 2021

Facebook report — the evolving customer experience

Originally published on O2’s internal Workplace on 28 June

Aug 23, 2021

An image of a shopper paying at the till in a store. The headline of the document is “The evolving customer experience: perspectives from the industry”

Aug 23, 2021

The top Cannes Lions Grands Prix Winners — 2021

The Drum has released a handy summary of the biggest winners at the Cannes Lions awards this year. Some highlights:

Aug 23, 2021

A snapshot collage of some of the Cannes Lions grands prix winners including a screen shot from Fortnite’s Travis Scott activation, the world’s first adaptive deodorant from Unilever and 3 avatars wearing the Burger King stripey red Stevenage FC kit

Aug 23, 2021

What got people talking this week — 25 June

Originally published on O2’s internal Workplace

Aug 23, 2021

An HSBC billboard says “how do you open a bank account if your address is a different sofa each week?”

Aug 23, 2021

Battle of the brands: Adidas vs Nike at Euros 2020

Nike and Adidas both released new initiatives to tie in with the Euros, with similar missions around inclusion. To compare the two:

Jun 25, 2021

Jun 25, 2021

What got people talking this week — 18 June

Originally published on O2’s internal Workplace

Jun 25, 2021

A weather forecast showing daily rain showers with the caption ‘this is extremely Britain’

Jun 25, 2021

Euros 2020 round up

Originally published on O2’s Internal Workplace — 14 June

Jun 25, 2021

A still from Heineken’s ad of a football fan holding 2 pizza boxes and 2 Heineken beer bottles

Jun 25, 2021

What got people talking this week — 11 June

Originally published on O2’s internal Workplace

Jun 25, 2021

An image of a black and white ruffled lemur on a Mastercard debit gift card

Jun 25, 2021

ben shTWhat got people talking this week — 28 May

May 31, 2021

ben shTWhat got people talking this week — 28 May

May 31, 2021

Laura Lesser

Laura Lesser

My goal is to harness the power of marketing to make a positive impact on the world, from entertainment to social change 🎶 🍕 ⚽

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